iTunes Payments Account For 60% Of Total Digital Music Revenue [ANALYSIS]


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A new analysis by Horace Dediu at Asymco concludes that iTunes accounted for 60% of total music industry digital revenues in 2012. “Apple regularly reports iTunes as a separate revenue item and occasionally it also reports payments data for developers and app download rates,” wrote Dediu. “By interpolating the data published and combining it with some assumptions it’s possible to estimate the mix of revenues (and costs) associated with iTunes.”

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